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Tetiana P.
GRAPHIC DESIGNER, MOTION DESIGNER, CONTENT CREATOR | KYIV
Experience: 5 years.
Specialization: art direction, graphic design, branding, motion design, creative, 2d animation.
Industries: government agencies, NGOs, educational institutions, FMCG, pharma, fintech, auto.
9 years of economic education, scientific degree. Courses: School of Visual Communication (Graphic Design, Art Direction), EESAB (Rennes, France), Videosmile (studing of graphic editors and animation), Superludi (Brand Strategy), Skvot (Creative Direction). Research, analysis, structuring skills acquired during scientific activity help to understand the market, consumer, B2B and B2C relationships, to deeply understand the brand strategy, to continue it in communication.
She started working as a graphic designer in a food company, in digital agencies CF Digital and AMS digital went from graphic designer to art director and head of design department. However, most of the work was carried out independently, in direct contact with marketing directors, business owners, heads of public organizations.
Skills: development of branding, which includes a flexible design system. Market research and positioning of competitors' brands and substitute products before developing client's branding. Development of infographics, structuring of complex material, its presentation in a simple, clear format. Using creative techniques when generating ideas. Art direction of photo and video shooting.
Pro user of Adobe graphics editors and Adobe After Effects animation editor; Spark AR to create Instagram masks; Tilda Zero Block for creating sites, landings and small-scale online stores.
Clients: Ministry of Culture of Ukraine, Kyiv-Mohyla Academy, Center for Innovation Development, TEDxVechirniy blvd, Danone, YARO, Royal Canin, Polpharma (Bobotik and Olidetrim), Moneyveo, DasWely Auto.
Superpower: hear the customer, understand his problem, what he really means and what result he expects.
![]() Infographics | ![]() Infographics | ![]() Identity | TEDx | ![]() Design | Book |
---|---|---|---|
![]() Design Concept | Logger | ![]() Infographics | ![]() Identity | Urban Forum | ![]() Poster | Behance |
![]() Design Concept | Cornises | ![]() Movie Poster | ![]() Art Direction | Bobotik | ![]() Design Concept |
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